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22      STR ATEGIC  PLAN   &  AIMS                                                                                                                                                                         23
                                                                                                                                        C
                                                                                                                   DEEPEN
                                                                                                                   DEEPEN               CONNECTION WITH                                AIMS & STRATEGIES
                                                                                                                                           ONNEC

                                                                                                                                                                   WITH
                                                                                                                                                         TION
                                                                                                                           AL
                                                                                                                                 UMNI
                                                                                                                                           ,
                                                                                                                   KEY ALUMNI, SO MUAJ BENEFITS                                        MUAJ Alumni  Association  serves  an
                                                                                                                   KE
                                                                                                                        Y
                                                                                                                                             SO
                                                                                                                                                                BENEFIT
                                                                                                                                                                                S

                                                                                                                                                    MU
                                                                                                                                                           A
                                                                                                                                                             J
                                                                                                                                                                                       alumni network that is 3,000 strong. We
                                                                                                                                                                                       offer a variety of programs, services, and
                                                                                                                                                        ,

                                                                                                                                                          INFL
                                                                                                                                  THEIR

                                                                                                                                             VOICE
                                                                                                                          OM
                                                                                                                     FROM THEIR VOICE, INFLUENCE,                                      events that help members stay connect-
                                                                                                                                                                               ,
                                                                                                                     FR
                                                                                                                                                                  UENCE
                                                                                                                                                                                       ed to their alma mater for life and suc-
                                                                                                                                                                                       ceed both professionally and personally.
                                                                                                                                        ,
                                                                                                                            SKILLS, AND CAPACITY....
                                                                                                                            SKILLS
                                                                                                                                                           A
                                                                                                                                                              CIT
                                                                                                                                                                    Y
                                                                                                                                                      AP
                                                                                                                                          A
                                                                                                                                             ND
                                                                                                                                                    C
                                                                                                                   STRATEGIC PLAN                        STAKEHOLDERS
                                                                                                                   The goal of MUAJ Alumni  Asso-      ٭ Alumni
                                                                                                                   ciation is to be the gateway to the

                                                                                                                   Malaysian  Universities  and  the  ٭ Alumni Board and Alumni Advi-
                                                                                                                   alumni community,  meaningfully
                                                                                                                   engaging alumni in activities, pro-  sory Committees
                                                                                                                   grams and services while entrust-

                                                                                                                   ing them as the guardians of these  ٭ Students                      on the other hand, MUAJ aims to work
                                                                                                                   Universities. Based on its mission,                                 with our university partners to ensure
                                                                                                                   vision and goal, MUAJ’s actions  ٭ Past and Present Parents of      that we are coordinating  outreach  to

                                                                                                                   will  be  guided  by certain  strate-                               alumni  in a way that makes  sense for
                                                                                                                   gic initiatives that will drive annual   Students                   graduates. We want to ensure that all
                                                                                                                   operating  plans, will  be informed                                 alumni have opportunities to benefit from

                                                                                                                   by feedback from its constituents  ٭ Friends of MUAJ                quality programs, interact with graduates
                                                                                                                   and will be tracked and measured                                    from  their facilities,  and tap into a vast
                                                                                                                   for success around selected key-    ٭ Donors                        network of alumni living globally.
                                                                                                                   points  indicators.  Learn  more
                                                                                                                   about these initiatives here. Con-    ٭ Community and Business Lead-
                                                                                                                                                                                             TEGIES
                                                                                                                                                                                       STR
                                                                                                                                                                                            A
                                                                                                                   tact us at www.muaaj.com.                                           STRATEGIES
                                                                                                                                                      ers.
                                                                                                                                                                                       •   Implement a system that links
                                                                                                                   Goals                            Success of MUAJ Alumni                alumni  behaviour,  interests  and
                                                                                                                                                    Association will be measured by:      expertise to create leadership,
                                                                                                                   Advisory board will establish goals                                    enthusiast, philanthropy and ad-
                                                                                                                                                    ● Engagement                          vocacy segments for deeper en-
                                                                                                                   that will be:Specific in Nature :                                      gagement.
                                                                                                                                                    ● Database Record Updates          •   Increase participation in the lead-
                                                                                                                   ● Measurable                                                           ership  segment  through  oppor-
                                                      EMBASSY
                URING MUAJ VIST  TO THE EMBASSY                                                                    ● Ambitious                      ● MUAJ CONNECT Memberships            tunities  on  boards,  councils  and

                          MU
                               A
                                           T
                URING

                                    VIST
                                            O THE

                                  J
                                                                                                                                                                                          committees.
                                      20/5/2021
                OF M
        D D OF MALAYSIA. 20/5/2021                                                                                 ● Realistic                      ● Alumni Solicited                 •   Build programs for enthusiast
                             Y
                               SIA.
                        ALA
                                                                                                                                                                                          sub-segments
                                                                                                                                                                                                        encompassing
                                                                                                                                                    ● Revenue Generated                   social media influencing, student
                                                                                                                   ● Time Sensitive                                                       and alumni interaction and other
                                                                                                                                                                                          meaningful  volunteer  opportuni-
                                                                                                                                                                                          ties.
                                                                                                                                                                                       •   Actively support and contribute to
                                                                                                                                                                                          the development, cultivation, and
                                                                                                                                                                                          growth of a philanthropy pipeline.
                                                                                                                                                                                       •   Develop an alumni advocacy
                                                                                                                                                                                          program to harness alumni sup-
                                                                                                                                                                                          port and influence for the alumni
                                                                                                                                                                                          universities.
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